You must have access to audio or video recording equipment (a microphone or webcam, digital camcorder, or cell phone with a high-quality camera or microphone) to complete this assignment. Please note that Chromebook and Mac users frequently encounter issues with the sound not uploading to Blackboard.
To capture and upload your recording, you can use the handy Kaltura add-on, which can be launched directly from your Blackboard course. Follow the provided instructions to capture video directly to Kaltura in Blackboard or upload media to Kaltura from your mobile device.
You will present the PowerPoint presentation you created in Week 6 and outlined last week. Remember that the content should focus on a specific aspect of social media use in the workplace. Examples include the importance of companies embracing social media, advertising through social media, establishing policies involving social media, communicating properly and professionally through social media platforms, or any number of other angles. As in the prior assignment, you should assume your audience is familiar with social media's overall concept. As you develop your presentation, refer to the general design requirements found in Chapter 12 (pages 206–229) of the BCOM10th edition.
Your Week 8 submission should include a revised version of the slides from your PowerPoint Presentation assignment. The submission must adhere to the following requirements:
Your assignment must be completed in PowerPoint (using either .PPT or .PPTX format) [for narrated PowerPoint option] or recorded/uploaded via the Kaltura tool. The presentation must be submitted using one of the following methods:
Review your work with the rubric/scoring guide before submitting your assignment. Check with your professor if you have any additional questions.
The specific course learning outcome associated with this assignment is:
This are the types of incidents that employers believe would occur if workers are allowed to use social media at work. Unfortunately, even though the company prohibits the online activities in the office, your
workers are likely to use it independently of your policies. And per the Census Bureau, 77 percent of employees said they utilize social media at
work. This research demonstrates that, while you may believe your employer is doing a decent job of limiting social media usage in the
workplaces, it is more definitely not. Employers can waste less time and effort trying to keep people from accessing social media at work.
Instead, they can concentrate on how to utilize social media to support their workers.
1.Provides staff with the opportunity to take an emotional rest.
Per the PRC poll, this was the most common explanation for workers to utilize social media at work. Taking a mental holiday from work on occasion is not anything to be avoided.
Many companies now allow workers to take short, regular breaks while on the job (Nusrat, 2021).
Allowing workers to use online networking during these breaks makes them more convenient. Rather than running to the reception area to read the paper or inconveniencing another employee's job, workers will now take a break whenever and anywhere they choose (Nusrat, 2021).
Your employees shouldn't be stumbling through the workplace with their different computers any longer. However, when utilized wisely, social networking will provide the employees with the emotional breaks they need during the day (Nusrat, 2021).
2.Allows staff to establish and maintain professional relationships.
Your workers can improve professional connections with individuals outside the business by using social networking platforms.
These connections will then contribute to resources that might not have been possible otherwise (Nusrat, 2021).
Sales leads, interest in jobs, market opportunities, and new ideas can all result from more and better contacts.
LinkedIn is designed especially for these kinds of interactions and has a slew of obvious business applications (Nusrat, 2021).
3. Employees have the ability to pose questions to fix problems at work.
Employees may use social media to help them cope with a stressful job situation. If an employee is having trouble solving a problem, social networking could be the solution.
Posing a query on social media is a fast and easy way to get several answers. Even if none of the answers are used to solve the issue, the knowledge they provide can inspire a different approach.
When you need a fresh insight, social networking is a great way to get many different viewpoints instantly, conveniently, and for free (Pitafi, 2021).
Coworkers may use social media to communicate with one another and strengthen their bonds. Employee relationships that are deeper result in more integrated and efficient work teams (Pitafi, 2021).
Social networking is a simple way to allow workers to communicate with one another, exchange thoughts, and improve interaction at work and at home (Pitafi, 2021).
Since social networking can be accessed virtually everywhere, the employees can communicate with one another and though they are not at work. Employee productivity and participation can be boosted by the opportunity to communicate outside of work. Your work teams, in particular, will strengthen as they get closer (Pitafi, 2021).
4. Develops and strengthens intimate partnerships with colleagues.
5. Improves the discovery and distribution of knowledge
Employees may use social networking as a means of contact to find and deliver job-related content, similar to number three on this chart.
Staff may use social networking in the office to locate content that is pertinent to their jobs or to learn different skills that they can apply whilst on the job (Pitafi, 2021).
It's also a way for your employees to spread the word about your company. This knowledge dissemination will help raise brand visibility and provide new prospects for recruitment and industry (Yoganathan, 2021).
6. Enhances job satisfaction and acknowledgment
Internally and publicly, social networking is a fantastic tool for celebrating employee achievements.
Your employer should use social media to recognize exceptional success, job anniversaries, new employees, and other events (Yoganathan, 2021).
This appreciation encourages team members to connect, and helps to strengthen team bonds.
Employees will congratulate one another, stay up to date with business news, and engage with more of their coworkers (Nusrat, 2021).
Social networking will boost employee productivity by providing opportunities for feedback and appreciation.
Employees that are further invested in their company and their colleagues are more willing to remain (Nusrat, 2021).
Your company's churn will be reduced using social media. Evolve, a big data company, discovered a connection between social media usage and higher retention.
Employees who used 1 to 4 social networking platforms on a weekly basis worked at their employment longer than their colleagues, according to their survey of 39,000 hourly staff (Yoganathan, 2021).
7. Increases the efficiency of the enterprise
Contrary to common opinion, using social media in the workplace does not
have a detrimental effect on efficiency. In reality, social networking could be
able to help the workers achieve levels of efficiency they are yet to achieve.
According to a McKinsey Global Institute survey, although 72 percent of
businesses use social media, the others do not do it to its maximum extent.
According to this study, businesses that completely incorporate social
networking usage (including an internal social media site) will increase
employee efficiency by 20 to 25%.Any company wishes for their workers to
be more efficient. Social networking is a low-cost, easy-to-implement
strategy that will boost the company's competitiveness (Pitafi, 2021).
Social networking has grown exponentially and experienced
significant transformations. It is now a near-ubiquitous commodity;
social networking is almost unavoidable in the office.
Rather than policing the workers' social network use, allow them to
make good use of it. Demonstrate and affirm the positive effects of
social networking on workers and the workplace as a
whole.Workplace social media usage should be seen as a success
problem. Employees can be more concerned about their work than
about whether or not they should get in a selfie (Nusrat, 2021).
Nusrat, A., He, Y., Luqman, A., Waheed, A., & Dhir, A. (2021). Enterprise social media and cyber-slacking: A Kahn’s model perspective. Information & Management, 58(1), 103405.
Pitafi, A. H., & Ren, M. (2021). Predicting the factors of employee agility using enterprise social media: moderating effects of enterprise social media-related strain. Internet Research.
Yoganathan, V., Osburg, V. S., & Bartikowski, B. (2021). Building better employer brands through employee social media competence and online social capital. Psychology & Marketing, 38(3), 524-536.
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